Precision Guided Selling Case Study
Today's sales teams need a better way to sell. A fundamentally different way to sell that enables them to take full control of the sales process. This is the story of how SAFC, a manufacturer and distributor of specialty chemicals for the biopharmaceutical, pharmaceutical and high technology industries, found and implemented the Precision Guided Selling approach with one strategic account, resulting in an $8 million win for the company.
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